I can remember my first encounter with Outlaw, although I can’t say when it was. It was in North Bar, and was a beer called Tricerahops. I bought it purely for the name, as this was the time when I was less of a beer nerd, and more of a curious voyeur. Hoppy it was, although delicious. It probably wasn’t much different to Wild Mule, the now-permanent Rooster’s beer that was Outlaw’s prodigal son; entirely deserving of a more secure role in the Rooster’s pantheon.
Anyway, Outlaw is back and, from the looks of it, back with a clear mission – not to be Rooster’s. Different branding, and plenty of scope for collaboration not only with brewers but with local firms, flavours and styles. The first beer was launched on Monday; Mad Hatter is a Jasmine Green Tea IPA (A Yorkshire sister to Marble/Emelisses’ Earl Grey IPA, perhaps?) weighing in at 6.2% and c0-brewed with Taylor’s of Harrogate and Melissa Cole.
In a nice touch, the artwork for each pumpclip will be created by an artist for that beer and then displayed on the excellent-looking website gallery. I’ve not tasted it as I couldn’t make the launch (Damn your eyes, day job!) but Mark did and you can read all about that here.
Mad Hatter should be on the bars by early/mid December so keep ’em peeled. Welcome back, Outlaw.