Beer in Audio & Video
….Just a quick post to highlight a couple of blogs I’ve been watching and listening to this week whilst writing. First up, Sarah Warman’s YouTube channel shows the green shoots of a talent for talking about beer in front of a camera. Sarah works for BrewDog by day, but her own videos are a breath of fresh air in the ‘lone person talking to a camera drinking beer’ format that most video reviews use. However, the ace up her sleeve is the handful of videos that she’s created for the Jamie Oliver-sponsored Drinks Tube Channel.
Benefiting from the channel’s slicker editing tighter production and pacing, these videos are exactly what I want to see from a ‘beer’ section on a mainstream TV channel; an engaging, unpatronising presenter, a good length, pitched at (and the is the most important bit, people) a level somewhere between ‘novice’ and ‘curious’, and featuring beers that are obtainable without being the norm. If there’s any producers out there looking for a new ‘talking head’ for the screen, Sarah’s your girl.
Second is Jeff Pickthall’s long-term podcast project Beerlines. Weighing in at a good half hour-long, it’s much more along the Radio 4-type of programme (which is the intention), and in many ways it’s the other side to the same coin as Sarah’s videos; packed with detail, colour and background, engaging and reverent to the subject. Although it’s only one episode in, Jeff deserves a pat on the back (or a pint, perhaps!) for bringing this all together. The hosts (who, in this episode are Jeff, Des De Moor and John Duffy) certainly read with aplomb and have picked interesting subjects to kick things off. One to watch. Or listen, perhaps.